The art of building a roadmap
Principal Product Manager, Atlassian
The process of defining a roadmap is arguably one of the most difficult but important things a Product Manager has to do. Far too often roadmaps are misdirected, built without the complete picture in mind, with the right things at the wrong time, or created in silos. How can we ensure we’re doing it right? Is there really such a thing as an Agile roadmap?
This talk will draw from lessons learnt building products to provide practical tips and techniques enabling you to understand roadmap inputs, plan with different perspectives in mind, optimise for learning, communicate and set roadmap goals, and find agility when the landscape around you changes.
You will come away with:
► Ways to re-think roadmaps: from a set of features to a set of decisions
► A clear understanding of what important roadmap inputs you need to consider - including company vision, product vision, business model and customer feedback channels
► How to build three types of customer-driven roadmaps: goal-driven roadmaps; persona-driven roadmaps and vision-driven roadmaps